
Edge|Smartphone Concept for Motorola
VLND designed the Motorola Edge concept with sleek lines throughout, emphasizing a dynamic and modern image.
Designed by VLND
2013

Keep the Brand's Successful Identity, Melt It into the Future
Because of its striking appearance, Motorola StarTAC and RAZR were stamped on the people’s memory as an exclusively chic phone, and became the best-selling devices in the world. However, despite their success, the brand moved away from these iconic designs, and their legacy faded. Maybe the most important thing to restore Motorola’s former glory, is to keep the brand’s successful identity, and melt it into the future.

Two-tone color scheme highlights the iconic design.

The back cover is made from high-strength aluminum alloy, ensuring a precise and refined look.
Users can select the color of the power button.


Unified Design, Wireless Charging Station
The EDGE features a wireless charging station, eliminating the need for a charging port. Simply place the phone on the station to begin charging without the hassle of cables. The charging station also doubles as a speaker, delivering high-quality sound from the phone. Its unified design creates an elegant visual impact.




